Advertising Services

PrePrint Deadlines

By submitting ad materials prior to deadlines, you allow our staff time to devote more attention to helping you achieve the quality you desire.


Ad Art Specifications

Click on the following links for ad specifications

Ad Size Charts
Comics Ad Sizes
Other Mechanical Specifications

Digital Ad Construction Information

Adobe Acrobat .pdf is preferred. Non-PDF files (native files) must include all support art. Color Ads must contain only CMYK color files. Please contact DAT if your ad requires spot color(s)

Click here for Format Information

Non-digital Ad Materials (hard copy, camera ready) will be scanned for computerized pagination. The best reproduction is achieved using one of the digital ad construction methods included in the Format Information above.


Production Services

Call your Account Executive for information about these services.

Graphic Art Services – Creative & Technical
Imaging Services
How to Build a Better Ad


Digital Ad Transfer Methods

Internet FTP Transfer – FTP requires a password. Coordinate with DAT,
AP AdSend – If you wish to use AP AdSend (satellite transfer) but are not a current subscriber with AdSend, contact them at 800-223-7363. If using another distributor, verify connectivity with DAT. Then coordinate the transfer with your World-Herald Account Executive.
Disk Media – 650MB CD-ROM disks, and USB Drives